Month: July 2022
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Business Naming Conventions Revisited
It’s all cutesy when picking up a coffee: We Brew It For You, Espress Yourself, The Daily Grind, etc. Same thing if you need your hair done: Shear Delight, A Cut Above, Combing Attractions…you get the idea. So very “punny,” apparently by rule. I won’t even start with pre-school names, or that Comic Sans font…
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A Friday in Reno
Irene Angelo is a not-so-small small business accountant in Reno, Nevada, the “Biggest Little City in the World” (whatever that’s supposed to mean). She typically wears combat boots, killer red tights, and sports an unbuttoned flannel shirt over a tank top sans bra, with intentionally messed up hair. There are equal chances of finding her…